Research on ‘business models for sustainability’ (BMfS), a.k.a. ‘sustainable business models’ (SBM), is developing very dynamically. But many scholars and also practitioners deal and struggle with the question how to define a BMfS. This post highlights three elements that we think are necessary for such a definition:
- a general definition of a ‘business model for sustainability’,
- a general definition of a ‘sustainable value proposition’, and
- an extended notion of ‘value creation’.
Defining a ‘business model for sustainability’ (BMfS)
Based on the present literature and what we learned from the authors and reviewers of our Organization & Environment special issue on “Business Models for Sustainability: Entrepreneurship, Innovation, and Transformation”, we propose the following definition:
“A business model for sustainability helps describing, analyzing, managing, and communicating (i) a company’s sustainable value proposition to its customers, and all other stakeholders, (ii) how it creates and delivers this value, (iii) and how it…
View original post 492 more words
Tomorrow's Tourism 